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Setting a Fair Price

Naturally, you want to get the best price for your home. But setting the price too high may mean your property is on the market for a long time, and you may be forced to reduce the price later, things that often make buyers think twice. Here are some things to consider when pricing your home.

  • Location - how desirable it is (e.g., good schools and public transportation).
  • Current economic conditions (e.g., how good is the real estate market in general).
  • Your home’s extras - pool, fireplace, central air, etc.
  • How many other houses are for sale in your neighborhood?
  • Comparable home prices in your neighborhood.

If you need help to determine a fair selling price for your home, ask the advice of a real estate agent or professional real estate appraiser. In general, realtors provide an appraisal at no charge (e.g., often called a "market analysis"). You can ask realtors from two or three different agencies to prepare market analyses so that you can get a broader picture of the market. If a realtor does an appraisal for you, ask to see the listings of at least three neighborhood properties comparable to your own that have sold in the past six months. If you hire a professional real estate appraiser to help price your home, ask the appraiser in advance to tell you what you’ll be charged, and ask for a detailed explanation of the information that will be used to establish a price.


 
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