To support public television and to honor the legacy of Charles Schulz, MetLife is pleased to sponsor Good Ol’ Charles Schulz, part of the PBS American Masters series, which debuts Monday, October 29, 2007 at 9pm ET/PT. Check your local listings at pbs.org.
This feature-length documentary provides an insightful look at the genius behind the creator of the most popular comic strip in history. View highlights of the film.
Importantly, this film has the full support and cooperation of the Schulz family, which gave the filmmakers unprecedented access to Mr. Schulz’s work and archives.
To further highlight MetLife’s association with Peanuts, two special TV spots, starring Snoopy and MetLife Chairman Rob Henrikson, air at the beginning and conclusion of the televised program. Watch the TV spots.
Snoopy has long been a valuable brand icon for MetLife. This sponsorship is a wonderful opportunity for MetLife to honor the legacy of Charles Schulz, and be part of an important cultural moment in America.
American Masters Good Ol’ Charles Schulz is a co-production of Thirteen/WNET New York, Twin Cities Public Television and Lumiere Productions.
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