Employee Benefits Advertising

Underpinning our communications for Employee Benefits is an updated positioning. It’s one that speaks directly to the core desires of clients and prospects in our rapidly changing benefits environment.

In a series of print and online ads, Linus, Peppermint Patty, Charlie Brown and others offer the simple and human truths that have made them so popular for over 60 years. The advertising builds on their thought-provoking and sometimes humorous insights, relating them to the daily challenges faced by benefits managers and brokers. In fact, you may have seen these Peanuts quotes before as they’ve all come from past comic strips.

Launched in April 2010, this new Quotes Campaign has promoted the 8^th Annual Study of Employee Benefits Trends, Benefits Benchmarking Tool, Group Supplemental Life, Dental, Critical Illness and Brand messaging.

EBTS Print – Employer	EBTS Print – Broker
Brand Corporate Print	Benefits Benchmarking Tool Print – Employer

To replay the ads above, click on the ad with your right mouse button and select "Play" from the pop-up menu.

Adobe Acrobat Reader version 8.1.2 or higher is required to view PDF files. If you do not have Acrobat Reader installed on your machine, visit the Adobe Web site to download the software.

Please note that MetLife, Inc is not affiliated with Adobe^® or Adobe Acrobat^® Reader and makes no representations regarding the suitability of Adobe Acrobat Reader for your computer and assumes no liability with respect to your accessing the site or installing any Adobe software from it, including Adobe Acrobat Reader.