Three Steps to Closing the Underinsured Gap: Evaluate, Enhance and Educate
The workplace remains the primary source for employees to gain adequate life insurance coverage amounts. Yet many employees of varying ages and backgrounds have not taken the steps necessary to ensure their families can maintain their standard of living should tragedy strike.
Your clients can assume a critical leadership role in helping bridge the underinsured gap and mitigate the financial impact of premature death on their employees’ surviving spouses while increasing employee loyalty and retention.
MetLife’s proprietary research is the foundation for suggested action steps your clients can take to help provide a comprehensive benefits program offering their employees the opportunity to attain adequate life insurance coverage at competitive group rates.
Protecting a Diverse Workforce: Steps to Help Close the Life Insurance Gap, Women As A Key Segment
According to MetLife Research, 50% of working women believe they don’t have as much coverage as they need, versus just 39% of their male counterparts. With women as a large percentage of the employee population, these differences are significant enough to warrant a more targeted approach to educating working women about the merits of income protection through life insurance.
Helping your clients to obtain the right type and amount of life insurance protection at the worksite is a worthwhile endeavor. Employers that identify and address their employees’ purchasing barriers can help reap benefits such as increased employee loyalty and overall job satisfaction.
MetLife’s proprietary research is the basis for suggested action steps your clients can take to address this underinsured challenge.
Educational Series: Protecting a Diverse Workforce: Steps to Help Close the Life Insurance Gap, Women As A Key Segment.
Many of today’s working women simply don’t have enough life insurance. Even though women are aware they should seek additional protection, they are, by and large, just not taking the necessary steps. Download the Women and Life podcast, featuring Sharon Waters, Vice President and head of Corporate Benefit Funding Marketing and Marketing Operations at MetLife, for insight on how to help close the underinsured gap.
Feel Good About Life: The Group Life Service Story
Like most group life insurance policies, MetLife group policies contain certain exclusions, limitations, and reductions of benefits and terms for keeping them in force. Please contact us for costs and complete details.
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