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Applying Our Identity

MetLife

Applied Visual Standards

Here is where you’ll find guidance on using our design elements (logo, brand bar, Snoopy, color, typeface) together with general design elements like images, color and color saturation in various communications across several mediums. We’ve also created helpful tutorial on making effective presentations and a tool to help you create your own PowerPoint slides.

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Brand Application Tip

It is important for the identity band to maintain consistent placement and proportions across communications.

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