MetLife Investors Distribution Company (MetLife Investors), the distributor of products offered by the independent distribution arm of MetLife, today announced the launch of "Solving the Mystery of Lifetime Income," a marketing campaign designed to help financial professionals address their clients’ need for retirement income.

The campaign provides financial professionals with tools to assist clients who are approaching retirement. It discusses the longevity risks clients face in retirement, how these risks can affect retirement, and how a variable annuity can help mitigate risks by providing lifetime income. The tools include easy-to-understand educational materials; worksheets for financial professionals, their clients and consumers in general; and brochures, sales ideas and seminars for use with clients.

One key educational piece of the campaign is a white paper written by Moshe A. Milevsky, Ph.D., associate professor of finance at York University’s Schulich School of Business and executive director of the IFID Centre in Toronto. The white paper addresses the concept of sequence of returns and how the success of a retirement income strategy can greatly depend on when a person decides to start taking income.

"A market downturn during the ‘Fragile Risk Zone,’ the years right before and after retirement, can have a significant adverse effect on Baby Boomers’ retirement income," said Elizabeth M. Forget, senior vice president, MetLife, responsible for Marketing and Product Management for MetLife Investors. "This campaign helps financial advisers teach their clients that they can’t ‘invest away’ financial risks—they must insure against them."

The "Solving the Mystery of Retirement Income" campaign materials are available to financial professionals at wirehouses, broker/dealers and other financial institutions that have selling agreements with MetLife Investors.

About MetLife Investors

MetLife Investors is affiliated with MetLife Investors Group, Inc., a subsidiary of MetLife, Inc. MetLife Investors affiliated insurance companies offer individual life insurance, annuity and long-term care insurance products and services through third party intermediaries including wirehouses, independent planners, broker/dealers and banks. Products are distributed by MetLife Investors Distribution Company, Irvine, CA. For more information, please visit

About MetLife

MetLife, Inc.(NYSE: MET), a leading provider of insurance and financial services with operations throughout the United States and the Latin America, Europe and Asia Pacific regions. Through its domestic and international subsidiaries and affiliates, MetLife, Inc. reaches more than 70 million customers around the world and MetLife is the largest life insurer in the United States (based on life insurance in-force). The MetLife companies offer life insurance, annuities, auto and home insurance, retail banking and other financial services to individuals, as well as group insurance, reinsurance and retirement & savings products and services to corporations and other institutions. For more information, please visit


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