TAKE YOUR PLACE IN YANKEE STADIUM HISTORY

MetLife Countdown SweepstakesOffers Fans a Chance to Win the Ultimate Prize Winner to Pull Yankee Stadium Regular Season Countdown Lever

It's more than a sign. It’s a countdown of the final regular season home games that the New York Yankees will play at one of the most famous ballparks in the world. The MetLife Yankee Stadium Regular Season Countdown Sign located in center field, officially counts the number of remaining regular season home games scheduled to be played, and provides fans with an opportunity to celebrate the final games.

Today, MetLife announced that it is giving one lucky fan the ultimate opportunity to pull the Yankee Stadium Regular Season Countdown Lever and become a part of history. The MetLife Countdown Sweepstakes offers a fan the opportunity to step in and add their name to a host of VIPs, celebrities and Yankees greats who have pulled the lever.

Following the 5th inning, the winner will pull the countdown lever in front of approximately 55,000 stadium fans during the New York Yankees vs. Tampa Bay Rays game on Saturday, September 13, 2008, scheduled to be broadcast on the YES Network. The Yankee Stadium Diamond Vision screen will also carry the winner pulling the lever.

"MetLife is delighted to extend its partnership with the New York Yankees by offering the MetLife Countdown Sweepstakes as an exciting farewell to Yankee Stadium," said Beth Hirschhorn, MetLife senior vice president, Global Brand & Marketing Services. "This is a unique way to reach out to fans and present a VIP experience in a place that is steeped in sports history."

Celebrities and former Yankees greats, who have helped to celebrate the final season by pulling the MetLife Yankee Stadium Regular Season Countdown Lever, include Yogi Berra, Paul O’Neill, Billy Crystal, Lance Armstrong, David Cone and Bobby Murcer.

"We value our partnership with MetLife and are proud to support this unique online promotion. We hope to continue our relationship with MetLife into the new Stadium," said Michael Tusiani, New York Yankees senior vice president, Corporate Sales and Sponsorships.

Participants can enter the sweepstakes by visiting www.metlife.com/yankees. The sweepstakes entry period is August 3, 2008 – September 7, 2008.

In addition to pulling the MetLife Yankee Stadium Regular Season Countdown Lever, scheduled to be broadcast live on the YES Network, the winner will also receive:

  • Four premium tickets to the game
  • On-field access to view batting practice prior to the game 
  • A Meet and Greet with Yankees Manager Joe Girardi 
  • A tour of Monument Park 
  • A gift bag courtesy of MetLife and the New York Yankees


To be eligible for the MetLife Countdown Sweepstakes, entrants must be a legal resident, age 21 or older, of NY, NJ or CT, residing within a 75-mile radius of Yankee Stadium. Sponsor employees, affiliates, subsidiaries, advertising and promotion agencies and families of each are ineligible to win. Winner transportation and lodging costs are not included. Odds of winning will depend on the number of entries received. For a complete list of sweepstakes rules visit www.metlife.com/yankees.

About MetLife 
Celebrating 140 years, MetLife is a subsidiary of MetLife, Inc. (NYSE: MET), a leading provider of insurance and financial services with operations throughout the United States and the Latin America, Europe and Asia Pacific regions. Through its domestic and international subsidiaries and affiliates, MetLife, Inc. reaches more than 70 million customers around the world and MetLife is the largest life insurer in the United States (based on life insurance in-force). The MetLife companies offer life insurance, annuities, auto and home insurance, retail banking and other financial services to individuals, as well as group insurance, reinsurance and retirement & savings products and services to corporations and other institutions. For more information, please visit www.metlife.com.

Contact:

MetLife
Christine Bonney
MetLife
Shalana Morris