Having grown up with smartphones in hand, Generation Z is more digitally connected than any prior age group. They embrace technology and expect the ability to quickly and easily access information around the clock. This means that, in addition to more traditional communication channels, Gen Z employees look to mobile-friendly apps and social media as their primary means to learn essential information, including employee benefits.
3. Non-traditional benefits: Gen Zers want flexibility with their benefits as well. Specifically, they are looking for benefits that extend beyond conventional medical, dental and disability coverages – even if that means covering some of the costs themselves. According to the survey, 57 percent of Gen Zers feel they would be more successful in both work and life if they had access to more progressive benefits.
These additional benefits could address both short and long-term worries related not only to work, but also to health and family, such as unlimited paid time off, financial wellness programs, and accident or critical illness insurance.
As the first contingent of Generation Z enters the workforce, not only must employers rethink the experiences they are creating for employees inside the workplace, but also how they are supporting them outside of the office. To ensure both their organizations and employees thrive, employers should look for opportunities to provide purposeful work, support work-life harmony and offer benefits that can help their employees succeed.